I love those high-end nokia phones, I'd love to get one. And while their cheaper phones work well, I feel like they're one of the only legitimate contestants to the iPhone's reign. I liked the commercial and I hope Nokia keeps pushing their products into that multimedia realm.

I agree. If I didn't have an iPhone, these high-end Nokias would be
next in line.

Nokia gets it right in this ad. Most carriers talk about bells and whistles, not "lifestyle".